X Marks the Scot - An on-line community of kilt wearers.
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13th October 05, 02:27 PM
#2
Another Take On It
Scotland's kilt retailers reel in the customers. 13/10/2005 17:26
It seems the kilt has never been more popular, from the traditional image to the altogether more funky affair. Sales have soared over the last decade. Now stalwart of all things Scottish, the Edinburgh Woollen Mill, have announced they have bought rival Hector Russell kiltmakers.
EWM, owners of 300 shops across UK high streets, say they will put the kilt outlets in their larger stores. Scottish gents outfitters Slater Menswear recognised the growing demand and last year moved into the market.
They sell around 1500 highland outfits a year across their twenty two stores and they are confident the popularity of the kilt is here to stay.
It is youngsters who are responsible for the booming kilt market, it seems tartan is trendy. Retail experts say the Edinburgh Woollen Mill buy out could be good news for consumers.
Hector Russell say they believe the acquisition of their firm will herald a new era for the industry and see kilts become affordable to a new generation of Scots.
Related Links
Edinburgh Woolen Mill
http://northtonight.grampiantv.co.uk..._1&newsid=7634
Sherry
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