Lame Panasonic ad

**ronstew** · 1st June 09, 07:27 PM

As far as I can tell, this is an ad for a TV that you can plug your ipod into. Dopey ad, but it has kilts. In the final shot, the hero is wearing jeans. I don't get it, but if you want to waste a couple of minutes......

http://www.vierapassions.com/ and click on Ye Got Served.

**McMurdo** · 1st June 09, 07:33 PM

Those are her legs he is still wearing the kilt.

**Lady M** · 1st June 09, 07:43 PM

Moral of the story, kilt gets the girl!

**Deil the Yin** · 1st June 09, 07:45 PM

Still... a poorly executed concept. At least they could have gotten good dancers!

**Deil the Yin** · 1st June 09, 07:46 PM

Originally Posted by Lady M

Moral of the story, kilt gets the girl!

Even with bad dancing!

**YoungMan** · 1st June 09, 10:56 PM

I'll admit my knowledge of the differences in dance styles are non existent, but doesn't the Scottish dance normally employ a hands up method? Is that just in competitions? Also, I think the two guys on the sides were legitimately dancing, but Rob ManlyBeardAndSixPack Roy in the middle there was just shuffling his feet.

**Mipi** · 2nd June 09, 01:09 AM

Originally Posted by Deil the Yin

Still... a poorly executed concept. At least they could have gotten good dancers!

Agree! But for mass media the look is more important. At least they didn't put the kilts wrong side on

**JolyStNicholas** · 2nd June 09, 03:15 AM

And to think, they see products this way, and get paid big money for this type of advertizement!

**KFCarter** · 2nd June 09, 04:35 AM

They spend a lot of bucks to do a commercial like this and often research and focus groups are used to adjust the concept before we ever see it. So the interesting this is, some ad agency's research folks decided that kilts would be a cool choice. Probably means they've noticed rising interest and positive response to kilts in the young demographic they're always aiming for.

**beloitpiper** · 2nd June 09, 10:46 AM

That was great until they walked into the party. It's just like my friends do: rolling up in a van blasting pipe music and four guys in kilts pile out to turn the party into a real hooley.

After they got inside, it just got confusing. Are they Irish or Scottish? They listen to bagpipes and wearing kilts but do (extremely bad) Irish step dancing and have Irish accents. Basically another example of cultural confusion and ignorance...and people wonder why we need anthropologists!!!