X Marks the Scot - An on-line community of kilt wearers.
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25th February 11, 12:10 PM
#18
Keep in mind that The Year of Homecoming and The Gathering were two entirely different ventures. The first was a publicity effort by Visit Scotland and simply promoted national tourism. It was therefore no different than any other publicly-funded tourism campaign and was as successful as it could possibly be in such a world-wide disastrous economic year.
The Gathering was a private venture that used The Year of Homecoming to further its own ends. Jamie Semple's mission was not to benefit tourism or assist the locals in any way; it was to produce a personal profit. Scots were not generally informed about what was to take place because Semple wanted offshore visitors, not locals, to purchase his product. They did. For those who attended it was successful in that they enjoyed themselves. Semple's bad management of his venture has, unfortunately, included several dips into the public purse and financial damage to small and larger businesses and not-for-profit organisations alike.
Regardless, let's not confuse his failed and costly venture with the successful tourism campaigns of Visit Scotland, Historic Scotland, National Trust and others.
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