Lets see $999 for 1 bottle of whisky;
$99 for 10 bottles of whisky
$50 for 20 bottles of whisky
$25 for 40 bottles of whisky

Is it really 40 times better then a $25 bottle of whisky and after the third drink can you tell? Or do you go biblical and bring the $999 bottle for the first round, $99 for the second, $50 for the third, $25 for the fourth and $5.99 for the rest?