Well before I go any further, these chaps are not doing anything wrong, absolutely nothing wrong, but their style is instantly recognisable as different, nothing more. So for educational purposes only, this is what I see.

Let me set the scene. So here we are at a traditional Highland Games, Castle in the heart of a Clan territory, its raining on and off, the ground is pretty soggy, most spectators are not wearing the kilt, a few are, there is at least one pipe band, and assorted games are proceeding in the centre of the ring. So all is pretty standard stuff.

And then we move onto an interview with two Americans and in their way they are dressed very smartly, but instantly seen as different. Steve has spotted the head-wear(both) and their additions, quite right Steve. Then we go to subject A. He is wearing a very nice tweed jacket, with no tie and open necked shirt(a minor give away) and a large clan badge on his breast pocket(a major give away). Now subject B very nearly slipped through! So apart from his glengarry(not usual spectator head-wear in Scotland) and its rather overdone attachments it is the tartan tie with the kilt that catches the eye.

As I say, nothing actually wrong, but collectively these fine points instantly say, visitors. Does it matter? Not one jot! But to those visitors that want to try and blend into the surroundings then these points do stand out. I quite accept that nothing can be done about the accent, but if and it is only if, you want to look the part, then details matter.