Supermarket stocks cut-price kilts

A supermarket is offering patriotic Scots cut-price kilts ahead of Burns Night.
The £24.99 kilts are being stocked in Lidl stores across Scotland to mark the birthday of the country's national bard.

Customers on a budget who want to wear traditional Highland dress on January 25 can buy the kilt in one of three tartans - Black Watch, MacKenzie and Douglas.

Lidl stores are also stocking Jacobite shirts for £12.99, sporrans for £12.99 and socks at £3.99 a pair.

A Lidl spokeswoman said: "The reason behind this is to further promote Burns Night.

"We already sell haggis, neeps and tatties and so we decided it would tie in nicely to sell the kilts too. We are looking forward to seeing what sort of reaction this will get. We are really excited about it."

Ken MacDonald, a governor of the Scottish Tartans Authority and owner of Houston Kiltmakers in Paisley, said the emergence of cut-price kilts was affecting the trade of upmarket kilt retailers.

"There is a lot of imported stuff coming in from places like India, China and Pakistan and there is a market for it," he said.

"However, these cheaper kilts are acrylic and are only three to four yards, whereas a proper kilt should be the full eight yards. The majority of folk buying Highland wear want to buy something that is high quality and will last a lifetime."

The cost of a full traditional kilt outfit ranges from around £450 to £1,200.
Best regards,

Jake


P.S. If you google Lidl and kilts the first two hits are this thread.