Kilts @ H&M

[CMcG]

I don't think the designer, Marc Jacobs, or H & M are marketing their spring line of mens unbifurcated garments as kilts. As shown in the pics above, Jacobs wears kilts sometimes. In the news articles I have read, the garments to be sold by H & M are referred to as men's skirts or skorts. <snip>

Actually, the second image in my original post was taken directly from H&M's catalogue and states in capital letter "COOL IN KILT." The references in the news to them being men's skirts or skorts is more accurate but not the way they are being marketed (so far). This may be a way for the marketing folks to push the masculinity of the garments by associating them with the kilt.